Windows Live™ by Microsoft | Creative direction and interaction design
Project overview
Windows Live is a new set of Internet software and services designed to work together seamlessly with the Windows operating system experience.
Design goals
The objective on the Windows Live project was to create a visual and interactive system that promotes personalization and expressiveness. The designs for this project had to provide a framework on which to build a consistent visual communication style for the new product while staying true to the heritage of the Windows and Microsoft brands.
Design and research methods used
User observation, Scenario development, Brainstorming, Desirebility testing.
Brand development | Visual identity system
Brand development | How it all comes together
Advertising approach
Main page | Interaction, information design and visual design
The objective on the user experience design were to create clear values by introducing suite of Windows Live products.
Main page | Research
Experience study through desirebility testing, cognitive walk through, and lab studies to help designers and stakeholders understand user behaviour and emotion.
Main page | Task flows
Task flows allowed us to interject the user into the proposed flow of an application in order to determine if the team’s conceptual model agrees with the user’s conceptual model.
Main page | Screen prototype
On screen prototype helped us in both the brainstorming process as well as a tool for usability testing.
Main page | look & feel mood board
Mood board was used for visual thinking and exploring opportunities within a series of images that align with brand personalities.
Main page | Look & feel explorations
Main page | Web
Final look & feel
Search | Client
Final look & feel
Initial experience design | Promotional website
Main page | Web
Guidelines helped promote consistency with our partners and developer globally.
